We’re at the midpoint in our five-part All Analytics Academy program, and this week we are talking about how to prepare for a move to advanced analytics and how organizations — even those with limited resources — can find and develop analytics talent.
Today at 2 pm, our expert presenter is James Haight, a director with advisory group Blue Hill Research , will map out a path to advanced analytics. Are you just planning basic analytics work at this point? Make sure you establish a foundation that will help you to move along the continuum to predictive analytics, prescriptive analytics, and machine learning in the future. Those advanced analytics probably are in your future, even if you don’t see a need yet.
If you are among the organizations that are already running basic — or descriptive — analytics today, looking at past trends and trying to speculate about what customers and your business will do in the future, James will give you a glimpse at some of the potential for advanced analytics in your world.
Just a few years ago, the concept of prescriptive analytics — where algorithms don’t just predict business trends but suggest a course of action — was little more than an idea in scholarly articles. Today, a survey of organizations involved in analytics shows that one third of companies of all sizes are findingreal-world success with prescriptive analytics. That’s going from concept to bottom-line results in a pretty short time.
So you want to be ready to move to advanced analytics when the opportunity and need arise.
Find and keep the people
Analytics expert Meta S. Brown advises executives on how analytics can help their business, and counsels data science and analytics professionals how how they can advance their careers while helping their employers succeed using analytics.
Meta joins us on Thursday at 2 pm (ET) to share best practices on finding, using, and retaining analytics talent. As you have noticed, plenty of attention has been paid over the past couple of years to the challenges in finding talent. There has been too little talk about how to retain that talent.
As she shares her advice on all three aspects of talent management, you will note her use of one particular keyword, honesty. Managers have to be honest with themselves and with their future and current analytics team members. You will see why honesty matters in several ways.
So,register now for the presentations by James and Meta, and add those events to your calendar.
If it happens that you cannot attend the live events (Maybe the boss has booked another boring staff meeting), you can listen to and view these and our other Academy presentations on demand using the above link.
While you are on the registration page, you also can sign up for the fifth and concluding presentation in our series. On Tuesday, June 21, Jack Phillips, CEO of the International Institute for Analytics wraps up our A2 Academy program, and ties everything together, when he discusses how to build a culture of analytics.
It may seem easy to build that culture. Maybe you would think that a mandate from the CEO would do the trick and get everyone on board with utilizing data in strategic and everyday decisions. That, alone, doesn’t work. And, don’t think that having a data scientists step out from some back room with a whizzbang, stats-filled report will swing everyone over to the data side. Building a culture of analytics takes hard work on the part of lots of people, and it requires doing analytics well.
Jack will share more on Tuesday. I hope to hear from you during all three sessions.